Why have a Facebook Fan Page for your business
Having a Facebook fan page can really increase your customer base and your bottom line. Now – There are a few do’s and dont’s when it comes to creating a fan page but still, it’s proven that if you have one, you’re gonna be miles and miles ahead of your competition. Check this out… This is a screenshot of Facebook’s official statistics page…and as you can see, there are more than 500 million ACTIVE users on Facebook. I mean now-a-days, it’s where ALL the people are! Especially in your local area. And you can see there on the 4th line...
Read MoreLocal Marketing Tips
Small and medium businesses are shifting from traditional marketing methods such as direct mailing, radio, and TV to a more targeted viral method such as social media and search engine marketing. Here are some local marketing tips for the do it yourself local business owner. Local Marketing Tips: Stop using methods that do not work: direct mailing and other traditional marketing methods are in the past let them go. Mass advertising is not effective yet still expensive. Get a website: A well optimized website can be used as a 24 hour a day sales force. Optimize your website to your targeted...
Read MoreQR Code Marketing
QR Code Marketing – What are they and how do you use them? You may not have heard of or seen a QR code as this is something relatively new to marketing however extremely powerful. Have you ever been in a store and seen someone take their cell phone and scan a barcode of an item? Cell phones can scan a barcode and bring the user information on the product such as best price, reviews, and other information about that particular product. A QR code is similar to a barcode however it can be used for different things such as directing a consumer to your contact page, menu, specials, videos,...
Read MoreSanta Clarita Business Marketing
Santa Clarita Business Marketing Are you a dentist, carpet cleaning company, a plumber or any small business in the Santa Clarita area and looking to utilize your website to generate more business in the Santa Clarita Valley and surrounding areas? BT Small Business Optimization is a local business based in Santa Clarita and we are dedicated to helping our local community grow. We feel that the foundation to our communities regrowth lies in our local businesses. That being said our passion is to use our skills to help our Santa Clarita local businesses succeed online and drive more customers...
Read MoreTips to Get Repeat Web Traffic
Tips to Get Repeat Web Traffic 1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated. 2. Offer additional value on your website. For affiliates and partners you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product. 3. You can allow customers to ‘opt in’ to get discounts and special offers. Place a link on...
Read More




