QR Code Marketing
QR Code Marketing – What are they and how do you use them? You may not have heard of or seen a QR code as this is something relatively new to marketing however extremely powerful. Have you ever been in a store and seen someone take their cell phone and scan a barcode of an item? Cell phones can scan a barcode and bring the user information on the product such as best price, reviews, and other information about that particular product. A QR code is similar to a barcode however it can be used for different things such as directing a consumer to your contact page, menu, specials, videos,...
Read MoreSanta Clarita Business Marketing
Santa Clarita Business Marketing Are you a dentist, carpet cleaning company, a plumber or any small business in the Santa Clarita area and looking to utilize your website to generate more business in the Santa Clarita Valley and surrounding areas? BT Small Business Optimization is a local business based in Santa Clarita and we are dedicated to helping our local community grow. We feel that the foundation to our communities regrowth lies in our local businesses. That being said our passion is to use our skills to help our Santa Clarita local businesses succeed online and drive more customers...
Read MoreTips to Get Repeat Web Traffic
Tips to Get Repeat Web Traffic 1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated. 2. Offer additional value on your website. For affiliates and partners you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product. 3. You can allow customers to ‘opt in’ to get discounts and special offers. Place a link on...
Read MoreGoogle Instant Local Businesses Local Search Optimizers
Google Instant Local Businesses and Local Search Optimizers Yesterday Google announced a major change in the way you see your search results. Before the press conference was over people started tweeting and speculating that SEO will die off. It was even asked at the Google press conference. Despite the fact that Google assured us that SEO would not die some people still have their doubts. Search engine optimization will NOT die due to Google Instant. As a matter of fact this is amazing for local search optimizers. This is awesome for local businesses who partner with local SEO companies. As...
Read MoreWebsite Optimization Tutorial
Website Optimization Tutorial Getting your website to the top of the search engines is crucial for a thriving local business. Unfortunately, very few people really know how to do this. In this tutorial, you’ll get a “crash course” in what to do to get your website to rank highly. We’ll cover all the basics in an easy to understand manner so you can apply what you learned right away. Keyword Research Keywords are the words that your user types into Google to try and search for websites. What keywords do you want to rank highly for? It’s important to choose what keywords you want to...
Read MoreLocal Internet Marketing to Build Your Local Business
Local Internet Marketing to build Your Local Business If you’re a small business owner and want to build your company, internet marketing may be the answer. This may be obvious to you if your company is in some kind of tech area, like selling website design. What may not be obvious is how, if you have, say, a day spa business, internet marketing can help. The truth is that when you get down to the most basic level, all businesses are in the same business, selling a product to a customer. The product might be a service or an actual physical object, and customers may vary from individuals to...
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