Local Marketing Tips

Posted by on Mar 15, 2011 in advertising, internet marketing, Link Building, local small business marketing, marketing, search engine marketing, SEO, Social Media, website design | 0 comments

Small and medium businesses are shifting from traditional marketing methods such as direct mailing, radio, and TV to a more targeted viral method such as social media and search engine marketing. Here are some local marketing tips for the do it yourself local business owner. Local Marketing Tips: Stop using methods that do not work: direct mailing and other traditional marketing methods are in the past let them go. Mass advertising is not effective yet still expensive. Get a website: A well optimized website can be used as a 24 hour a day sales force. Optimize your website to your targeted...

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QR Code Marketing

Posted by on Mar 15, 2011 in advertising, internet marketing, local small business marketing, marketing, Social Media | 0 comments

QR Code Marketing – What are they and how do you use them? You may not have heard of or seen a QR code as this is something relatively new to marketing however extremely powerful. Have you ever been in a store and seen someone take their cell phone and scan a barcode of an item? Cell phones can scan a barcode and bring the user information on the product such as best price, reviews, and other information about that particular product. A QR code is similar to a barcode however it can be used for different things such as directing a consumer to your contact page, menu, specials, videos,...

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Santa Clarita Business Marketing

Posted by on Feb 19, 2011 in advertising, internet marketing, local small business marketing, marketing, search engine marketing, SEO | 0 comments

Santa Clarita Business Marketing Are you a dentist, carpet cleaning company, a plumber or any small business in the Santa Clarita area and looking to utilize your website to generate more business in the Santa Clarita Valley and surrounding areas? BT Small Business Optimization is a local business based in Santa Clarita and we are dedicated to helping our local community grow. We feel that the foundation to our communities regrowth lies in our local businesses. That being said our passion is to use our skills to help our Santa Clarita local businesses succeed online and drive more customers...

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Tips to Get Repeat Web Traffic

Posted by on Dec 22, 2010 in advertising, internet marketing, local small business marketing, marketing | 0 comments

Tips to Get Repeat Web Traffic 1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated. 2. Offer additional value on your website. For affiliates and partners you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product. 3. You can allow customers to ‘opt in’ to get discounts and special offers. Place a link on...

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Google Instant Local Businesses Local Search Optimizers

Posted by on Sep 9, 2010 in advertising, internet marketing, local small business marketing, marketing, search engine marketing, SEO | 0 comments

Google Instant Local Businesses and Local Search Optimizers Yesterday Google announced a major change in the way you see your search results. Before the press conference was over people started tweeting and speculating that SEO will die off. It was even asked at the Google press conference. Despite the fact that Google assured us that SEO would not die some people still have their doubts. Search engine optimization will NOT die due to Google Instant. As a matter of fact this is amazing for local search optimizers. This is awesome for local businesses who partner with local SEO companies. As...

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How To Use Internal Link Building

Posted by on Sep 8, 2010 in Link Building, marketing, search engine marketing, SEO | 0 comments

How To Use Internal Link Building Many people know about how getting links to your website from other websites gives you a boost in terms of SEO (search engine optimization). But did you realize that you can actually get similar results with internal link building? The way that your blog or website is set up can have a significant impact on your search engine rankings, especially if you have a site with many different pages. There is a right and wrong way to go about internal linking. Keep in mind that there are three factors of internal linking that you need to address: site navigation,...

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